The goal of this project is to raise awareness of these endangered animals- the polar bear, the Philippine eagle and the tarsier. I wanted it to be a more playful piece that hopefully raises the curiosity of the viewer to know more about these animals. I decided to play with negative space and make the animal's shape blend into it in order to emphasize the idea of it "fading out".
And just for fun, here's a mockup of the posters displayed all around the metro.
Here, I made a vector version of the posters using only three colors. I thought it's a good idea so it's easier to print the design on materials such as shirt and canvas bags.
Fading out
Published:

Fading out

Published: